The Buffalo Bills are proving you don't need to sign big-name free agents, draft high-profile players or even pick a starting quarterback to sell tickets.
Creative marketing and the return of a Hall of Fame coach can do the trick.
Despite last season's 5-11 record and off-season overhaul of the front office and coaching staffs, led by the return of Marv Levy as general manager, the Bills announced Monday that their first four games of the regular season are nearly sold out.
Creative marketing and the return of a Hall of Fame coach can do the trick.
Despite last season's 5-11 record and off-season overhaul of the front office and coaching staffs, led by the return of Marv Levy as general manager, the Bills announced Monday that their first four games of the regular season are nearly sold out.
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