How do you sell a product most people wouldn't admit they use? If you ask Michael Dubin, the founder of the Los Angeles-based startup Dollar Shave Club, he'd probably tell you to tackle the issue head on. That could explain why he's enlisted four NFL centers to promote Dollar Shave Club's newest offering -- moisturized butt wipes for men called One Wipe Charlies.
Dollar Shave Club, which attained internet fame after one of its ads went viral last year, is launching a a new campaign featuring Travis Frederick of the Dallas Cowboys, John Sullivan of the Minnesota Vikings, Eric Wood of the Buffalo Bills and Nick Hardwick of the San Diego Chargers, according to Ad Age. http://www.huffingtonpost.com/2013/0...6pLid%3D378076
Dollar Shave Club, which attained internet fame after one of its ads went viral last year, is launching a a new campaign featuring Travis Frederick of the Dallas Cowboys, John Sullivan of the Minnesota Vikings, Eric Wood of the Buffalo Bills and Nick Hardwick of the San Diego Chargers, according to Ad Age. http://www.huffingtonpost.com/2013/0...6pLid%3D378076
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