Ads coming to jerseys

[DetDannyWilliams]

Allan Walsh @walsha (https://twitter.com/walsha)Follow (https://twitter.com/walsha)
NHL COO John Collins: Jersey sponsorship in the NHL is both “coming and happening”.


Collins also revealed that the league is testing digital replacement technology for board advertisements, according to Sports Business Journal (http://www.sportsbusinessdaily.com/Daily/Issues/2014/11/06/SMT-Conference/John-Collins.aspx).
A report by TSN's Rick Westhead in September suggested the NHL was reluctant to be the first North American league to sell advertising space on jerseys.
That report estimated a potential influx of $120 million in revenue, or $4 million per team.


http://www.thescore.com/nhl/news/623627

[OpIv37]

Disgusting. I want to punch Bettman in the balls, but I'm not sure that he has any.

[JATMtheJATM]

honestly, i dont care. a small sponsership patch on the left clavicle is fine with me. i would prefer they dont, but its really whatever to me as long as the sponser doesnt dominate the jersey.

[swiper]

puke

[DetDannyWilliams]

Sabres do have an Danforth ad on their practice jerseys,

if it was like this
17169
I wouldn't mind it

[casdhf]

They're all whores, they may as well be officially labeled.

[trapezeus]

not a fan. i also don't think teams that don't fare well are going to get much publicity on their jerseys. If you buy a patch on the original six, they get more national games and more people watching them than the coyotes or panthers.

Maybe they should stop putting player last names on the back and just the name of a company. This way the die hards know who is who and the fair weather fans just scream out, "that danforth is everywhere tonight!"

[Typ0]

I love it but wish it were a keep the tickets in the common mans ball park move. It isn't. Oh well.

[Typ0]

not a fan. i also don't think teams that don't fare well are going to get much publicity on their jerseys. If you buy a patch on the original six, they get more national games and more people watching them than the coyotes or panthers.

Maybe they should stop putting player last names on the back and just the name of a company. This way the die hards know who is who and the fair weather fans just scream out, "that danforth is everywhere tonight!"


Hmmm....so, for example, Magnum condoms would only get one player in the league to avoid the same names in the same games right? I like it! Magnum smears Viagra into the boards ...

[OpIv37]

not a fan. i also don't think teams that don't fare well are going to get much publicity on their jerseys. If you buy a patch on the original six, they get more national games and more people watching them than the coyotes or panthers.

Maybe they should stop putting player last names on the back and just the name of a company. This way the die hards know who is who and the fair weather fans just scream out, "that danforth is everywhere tonight!"

Tampax and Kotex would be fighting over the right to sponsor Stafford.

[Downinfloflo]

Ads on jerseys will only create more of a gap between the large and small markets.

[gebobs]

It will make it easier for me to break my hockey habit.

However, the article says the NHL does not want to be the first of the four major league sports to do so.

[SpikedLemonade]

Ads on jerseys will only create more of a gap between the large and small markets.

Not so fast.

Celino and Barnes will advertise on Sabre jerseys.