Since meters were introduced to the market prior to the 2000 season, only two games against drew more viewers locally. Those games were against the New England Patriots (44 rating) in November 2002 and the Miami Dolphins (44.3) in December 2002.
According to figures from the NFL and Nielsen Media Research and not including the Cincinnati game, the Bills are averaging a 35.2 rating and 59 share, ranking the team fourth in the league behind Green Bay, Pittsburgh and Kansas City, in that order.
Comment